Every lender I talk to says the same thing:
“We are paying too much to buy the same borrower everyone else wants.”
Affiliates get paid first.
Google will not even take your money if your APR is over 36 percent.
The borrower still needs $600 for a
transmission or rent on Friday.
Somebody funds that loan.
The only question is who does it at a sane CAC and who keeps lighting cash on fire.
That is why I've put a short field manual in your hands today.
Inside my free slide deck, you will see 10 specific, low-cost CAC plays that real payday and title lenders are already using.
Each one comes with a target cost per funded loan, often in the 15 to 60 dollar range instead of the 150 plus you are used to.
The-10-Lowest-CAC-Plays-for-Payday & Title Loan Lenders
You will see, for example:
How a fully built Google Business Profile can become a permanent,
free lead machine once you pass 50 reviews and start posting like a grown up brand.
Why “decline desk” partnerships at auto repair, dental, and vet clinics quietly deliver pre-motivated borrowers who already tried to solve the problem without you.
The right way to work aged leads. Buy them smart, park them, and time your drips to the borrower’s next two paychecks instead of hammering them in the first 48 hours.
How tow yards, employer hardship kits, and utility reconnect placements put you in front of borrowers at the
exact moment of panic, with collateral or income in hand.
A simple review and list reactivation engine that turns your own customers into the lowest CAC source on your balance sheet.
None of this is theory.
It is a 30-day sprint plan that any serious operator can hand to their manager and start on Monday morning.
Here is the part I want you to sit with.
You are not the only lender on this list. I literally have 1000's of industry insider subscribers!
The operator down the street received this same PDF.
If they read it and you do not, they will own the lowest CAC channels in
your market while you keep paying everyone else to rent traffic.
In a tight yield environment, the lender with the lowest reliable CAC wins.
- Not the one with the nicest lobby.
- Not the one who complains loudest about
Google.
- The one who instruments CAC, funded rate, first payment default, and net yield by channel, then feeds the winners.
